Going To War With Mainstream Media - Jeremy Boreing

Last updated: Dec 10, 2023

The video is about Chris Williamson's conversation with Jeremy Boreing, the founder of The Daily Wire, a conservative news and opinion website. They discuss the origin story of The Daily Wire and how it came to be. They also talk about the challenges and opportunities they faced in building the company.

This video by Chris Williamson was published on Dec 9, 2023.
Video length: 01:00:06.

The video is about Chris Williamson's conversation with Jeremy Boreing, the founder of The Daily Wire, a conservative news and opinion website.

They discuss the origin story of The Daily Wire and how it came to be. They also talk about the challenges they faced in building the company and how they overcame them.

The video provides insights into the entrepreneurial journey and the importance of finding one's passion and pursuing it with determination.

  • Chris Williamson is the host of the Modern Wisdom Podcast and founder of the YouTube channel.
  • Jeremy Boreing is the founder of The Daily Wire, a conservative news and opinion website.
  • The conversation between Chris Williamson and Jeremy Boreing is about the origin story of The Daily Wire.
  • Chris Williamson discusses his background as an early adopter of the flip phone and his first voicemail message.
  • Jeremy Boreing talks about the formation of The Daily Wire and the paths that led to it.
  • The Daily Wire was founded by Jeremy Boreing.
  • The company came to be in the wake of the Parkland school shooting.
  • Ben Shapiro's interview with Piers Morgan brought all of his talents to bear.
  • Jeremy realized that the change happening away from corporate brand media was towards individual influencer media.
  • People relate more to people than to companies.
  • There's an ick that people have around corporatism and overly polished personas.
  • Authenticity is emergent and naturally comes out of doing the thing.
  • One of the interesting takeaways from this is that one of the challenges that a lot of emerging voices have is figuring out how to use the system to maximize their opportunity to put together an audience in the short term.
  • If you have nothing to offer if you have nothing to say, you're not going to succeed.
  • The hosts of The Daily Wire are intelligent.
  • Michael, one of the hosts, felt outmatched and started reading to improve his knowledge.
  • Michael read two books a week and maintained that pace for four years.
  • Michael's voice has lasted for as long as he has it because he's not just a hot take guy.
  • The business aspect of being an influencer is important, but money doesn't stack very well.
  • Wealth creation is finding market opportunities and perpetuating wealth.
  • Owning real estate is not wealth creation, it's growing wealth that you already encounter.
  • The only way to have sustained financial success is through wealth creation.
  • People will say that owning real estate is wealth creation, but it's not.
  • The market doesn't work and the only way to have sustained financial success is through wealth creation.
  • The Daily Wire is a conservative news and opinion website founded by Jeremy Boreing.
  • The company was created with the goal of providing value to its audience.
  • Boreing believes that the voices that will be around in a decade are those who don't pander to their audience.
  • The Daily Wire aims to tell the truth as they see it while also representing their audience authentically and with respect.
  • The company is focused on creating real value opportunities for its audience.
  • Creating value is harder than having a hot take that gets a lot of clicks on the internet.
  • Few people in the world of content creation treat their pursuit like an athlete.
  • Treating one's pursuit like an athlete involves mindset training, preseason conditioning, and other activities that impact the way one feels and thinks.
  • The idea of treating one's pursuit like an athlete has inspired many people, including Michael, who is able to discuss philosophical works while also realizing the trajectory of his career.
  • YouTube and the more fourth wall-breaking world that we're a part of helps normal people that haven't yet got there.
  • The Daily Wire aims to tell the truth as they see it while also representing their audience authentically and with respect.
  • Authenticity and respect are important in creating real value opportunities for the audience.
  • The company is focused on creating value that is not just what people want to hear, but what is true and beneficial to the audience.
  • The Daily Wire is not just about having a hot take, but about providing value to the audience in a real and meaningful way.
  • The company is focused on creating value that is not just about clicks, but about making a real difference in the lives of its audience.
  • Mindset training and conditioning are important in building a successful company.
  • Treating one's pursuit like an athlete involves mindset training, preseason conditioning, and other activities that impact the way one feels and thinks.
  • The idea of treating one's pursuit like an athlete has inspired many people, including Michael, who is able to discuss philosophical works while also realizing the trajectory of his career.
  • The Daily Wire is focused on creating value that is not just about clicks, but about making a real difference in the lives of its audience.
  • The company is focused on creating value that is not just about having a hot take, but about providing value to the audience in a real and meaningful way.

Going To War With Mainstream Media - Jeremy Boreing - YouTube

Going To War With Mainstream Media - Jeremy Boreing 001

Chris Williamson's Conversation with Jeremy Boreing

  • Chris Williamson is the host of the Modern Wisdom Podcast and founder of the YouTube channel.
  • Jeremy Boreing is the founder of The Daily Wire, a conservative news and opinion website.
  • The conversation between Chris Williamson and Jeremy Boreing is about the origin story of The Daily Wire.
  • Chris Williamson discusses his background as an early adopter of the flip phone and his first voicemail message.
  • Jeremy Boreing talks about the formation of The Daily Wire and the paths that led to it.
Going To War With Mainstream Media - Jeremy Boreing 002

The Origin of The Daily Wire

  • The Daily Wire was founded by Jeremy Boreing.
  • The company came to be in the wake of the Parkland school shooting.
  • Ben Shapiro's interview with Piers Morgan brought all of his talents to bear.
  • Jeremy realized that the change happening away from corporate brand media was towards individual influencer media.
  • Jeremy and Ben worked together to make Ben famous the right way to change the culture and impact the political conversation.
Going To War With Mainstream Media - Jeremy Boreing 004

The Importance of Authenticity

  • People relate more to people than to companies.
  • There's an ick that people have around corporatism and overly polished personas.
  • Authenticity is emergent and naturally comes out of doing the thing.
  • One of the interesting takeaways from this is that one of the challenges that a lot of emerging voices have is figuring out how to use the system to maximize their opportunity to put together an audience in the short term.
  • If you have nothing to offer if you have nothing to say, you're not going to succeed.
Going To War With Mainstream Media - Jeremy Boreing 005

Going To War With Mainstream Media - Jeremy Boreing - YouTube

The Importance of Intelligence

  • The hosts of The Daily Wire are intelligent.
  • Michael, one of the hosts, felt outmatched and started reading to improve his knowledge.
  • Michael read two books a week and maintained that pace for four years.
  • Michael's voice has lasted for as long as he has it because he's not just a hot take guy.
  • The business aspect of being an influencer is important, but money doesn't stack very well.
Going To War With Mainstream Media - Jeremy Boreing 006

The Importance of Wealth Creation

  • Wealth creation is finding market opportunities and perpetuating wealth.
  • Owning real estate is not wealth creation, it's growing wealth that you already encounter.
  • The only way to have sustained financial success is through wealth creation.
  • People will say that owning real estate is wealth creation, but it's not.
  • The market doesn't work and the only way to have sustained financial success is through wealth creation.
Going To War With Mainstream Media - Jeremy Boreing 008

The Origin Story of The Daily Wire

  • The Daily Wire is a conservative news and opinion website founded by Jeremy Boreing.
  • The company was created with the goal of providing value to its audience.
  • Boreing believes that the voices that will be around in a decade are those who don't pander to their audience.
  • The Daily Wire aims to tell the truth as they see it while also representing their audience authentically and with respect.
  • The company is focused on creating real value opportunities for its audience.
Going To War With Mainstream Media - Jeremy Boreing 009

The Challenges and Opportunities of Building a Company

  • Creating value is harder than having a hot take that gets a lot of clicks on the internet.
  • Few people in the world of content creation treat their pursuit like an athlete.
  • Treating one's pursuit like an athlete involves mindset training, preseason conditioning, and other activities that impact the way one feels and thinks.
  • The idea of treating one's pursuit like an athlete has inspired many people, including Michael, who is able to discuss philosophical works while also realizing the trajectory of his career.
  • YouTube and the more fourth wall-breaking world that we're a part of helps normal people that haven't yet got there.
Going To War With Mainstream Media - Jeremy Boreing 010

The Importance of Authenticity and Respect in Creating Value

  • The Daily Wire aims to tell the truth as they see it while also representing their audience authentically and with respect.
  • Authenticity and respect are important in creating real value opportunities for the audience.
  • The company is focused on creating value that is not just what people want to hear, but what is true and beneficial to the audience.
  • The Daily Wire is not just about having a hot take, but about providing value to the audience in a real and meaningful way.
  • The company is focused on creating value that is not just about clicks, but about making a real difference in the lives of its audience.
Going To War With Mainstream Media - Jeremy Boreing 012

The Importance of Mindset Training and Conditioning in Building a Company

  • Mindset training and conditioning are important in building a successful company.
  • Treating one's pursuit like an athlete involves mindset training, preseason conditioning, and other activities that impact the way one feels and thinks.
  • The idea of treating one's pursuit like an athlete has inspired many people, including Michael, who is able to discuss philosophical works while also realizing the trajectory of his career.
  • The Daily Wire is focused on creating value that is not just about clicks, but about making a real difference in the lives of its audience.
  • The company is focused on creating value that is not just about having a hot take, but about providing value to the audience in a real and meaningful way.
Going To War With Mainstream Media - Jeremy Boreing 013

The Origin Story of The Daily Wire

  • The Daily Wire is a conservative news and opinion website founded by Jeremy Boreing.
  • The company came to be due to Boreing's desire to create a platform for conservative voices in the media landscape.
  • Boreing faced challenges in building the company, including competition from established media outlets and the need to balance content creation with business operations.
  • Despite these challenges, Boreing believes that the company's success is due to its focus on creating high-quality content that resonates with its audience.
Going To War With Mainstream Media - Jeremy Boreing 015

The Challenges and Opportunities of Building a Media Company

  • Building a media company can be challenging due to the competitive nature of the industry and the need to balance content creation with business operations.
  • One of the biggest challenges is finding a way to monetize the company's content, as advertising revenue can be unpredictable and difficult to secure.
  • Another challenge is maintaining a consistent and high-quality level of content, as the company must constantly produce new and engaging stories to keep its audience engaged.
  • Despite these challenges, building a media company can also be an opportunity to make a difference in the world and to provide a platform for voices that may not be heard in traditional media outlets.
Going To War With Mainstream Media - Jeremy Boreing 016

The Importance of Envy in Building a Media Company

  • Envy can be a powerful motivator in building a media company, as it can drive individuals to work harder and strive for success.
  • Envy can also be a source of inspiration, as it can lead individuals to seek out new and innovative ways to achieve their goals.
  • However, envy can also be a double-edged sword, as it can lead to unhealthy competition and a focus on personal gain rather than the greater good.
  • It is important to find a balance between envy and other motivators, such as a desire to make a positive impact in the world or a passion for creating high-quality content.
Going To War With Mainstream Media - Jeremy Boreing 017

The Importance of Focusing on Content Creation

  • Focusing on content creation is crucial for the success of a media company, as it is the primary way that the company will engage with its audience and build its brand.
  • Content creation requires a significant amount of time and effort, as individuals must constantly come up with new and engaging stories to keep their audience interested.
  • However, the rewards of successful content creation can be significant, as it can help to build a loyal following and establish the company as a thought leader in its industry.
  • It is important for media companies to prioritize content creation and to invest in the resources and talent needed to produce high-quality content on a consistent basis.
Going To War With Mainstream Media - Jeremy Boreing 019

The Origin Story of The Daily Wire

  • The Daily Wire is a conservative news and opinion website founded by Jeremy Boreing.
  • The website was created to provide a different perspective on news and politics compared to mainstream media.
  • Boreing wanted to create a platform that was not just reactionary, but also balanced and healthy.
  • The Daily Wire has faced challenges in building its audience and avoiding being just a "red meat" platform.
  • The website has also faced criticism from the right for being too reactionary.
Going To War With Mainstream Media - Jeremy Boreing 020

The Balance Between Reactionary and Healthy Conservatism

  • The right has always been reactionary, but it is important to have a healthy balance with a healthy conservatism.
  • In a truly ascendent culture, there will always be more people trying to hold on than to change.
  • People who critique the status quo are important, but there needs to be a balance with people who preserve it.
  • The reactionary nature of the right becomes more important in moments when the left is ascendant.
  • The right needs to be revolutionary and build something new, but it needs to be careful not to be retrograde.
Going To War With Mainstream Media - Jeremy Boreing 021

The Importance of Lowercase R Republicanism

  • Lowercase R republicanism is a dedication to representing the values and interests of the audience.
  • It also challenges the worst impulses of the people and provides leadership that responds to them.
  • It is important to have a balance between populism and authoritarianism.
  • People aren't perfect, and the world isn't perfect, but it is important to have a healthy society.
  • Lowercase R republicanism is a way to balance between these two extremes.
Going To War With Mainstream Media - Jeremy Boreing 023

Challenges and Opportunities in Building The Daily Wire

  • The Daily Wire challenges its audience by providing conservative news and opinion.
  • The company has to navigate the tension between its conservative views and its audience.
  • The Daily Wire is somewhat unique in the space because it doesn't betray its audience.
  • The right has accurately diagnosed the problem but its prescriptions are often wrong.
  • The right has been beaten up for so long, particularly since the ascendency of Barack Obama in 2008, which has made it less thoughtful and more reactionary.
Going To War With Mainstream Media - Jeremy Boreing 024

Misconceptions of the Right

  • The right has in most cases accurately diagnosed the problem but its prescriptions are often wrong.
  • The world is complex and the answers are often nuanced, and both left and right are often looking for a prescription that can't exist.
  • The elites have accumulated too much power unto themselves and have betrayed the people.
  • The right makes mistakes when it embraces ideas that seem axiomatic but that ultimately aren't enough.
  • The right makes mistakes when it puts all its trust in a person who reveals a truth, leading to a tendency to believe anything else that the person tells them.
Going To War With Mainstream Media - Jeremy Boreing 025

Cultism and Trust in the Right

  • Cultism is a tendency in the right to trust a person who reveals a truth, leading to a tendency to believe anything else that the person tells them.
  • The right is dealing with this tendency much more today.
  • Saying something that many people feel is true or say in the privacy of their own homes gives a kind of cult leader type clairvoyance to the person.
  • The temptation of an actor to be like "well you know they were interested in what I had to say" is high.
Going To War With Mainstream Media - Jeremy Boreing 027

Conclusion

  • The Daily Wire challenges its audience by providing conservative news and opinion.
  • The right has accurately diagnosed the problem but its prescriptions are often wrong.
  • The right makes mistakes when it embraces ideas that seem axiomatic but that ultimately aren't enough.
  • The right is dealing with a tendency to trust a person who reveals a truth, leading to a tendency to believe anything else that the person tells them.
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The Origin Story of The Daily Wire

  • The Daily Wire is a conservative news and opinion website founded by Jeremy Boreing.
  • The company started as a blog and has since expanded to include video content and a podcast.
  • Boreing discusses the challenges and opportunities he faced in building the company.
  • He talks about the importance of having a strong brand and building a loyal audience.
  • Boreing also discusses the importance of staying true to one's values and not compromising on them for financial gain.
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