Salim Ismail and Peter Diamandis - How to 10x Your Business: Linear to Exponential

The video is about how to 10x your business by building exponential organizations. The speaker, Peter H. Diamandis, is discussing the concept of exponential organizations with his guest, Salim Ismail. They define an exponential organization as an organization that is designed for adaptability, agility, and speed, rather than efficiency and predictability. They also discuss the importance of dropping the cost of demand and supply to near zero in order to scale a business as fast as technology allows. They also talk about the importance of being imaginative and thinking outside the box in order to scale a business globally.

This video by Peter H. Diamandis was published on May 18, 2023.
Video length: 32:33.

In this video, Peter H. Diamandis and his guest, Salim Ismail, discuss the concept of exponential organizations and how they are becoming increasingly important in today's world. They explain that exponential organizations are those that are designed for adaptability, agility, and speed, rather than efficiency and predictability. They also discuss the idea that the marginal cost of supply and distribution of products and services is trending towards zero, which allows for rapid expansion and growth. They provide examples of companies such as Airbnb and Uber, which have learned how to drop the marginal cost of supply to near zero, allowing them to scale their businesses as fast as they can scale technology.

They also discuss the importance of imagination and creativity in scaling businesses globally and bringing costs down to zero.

• Exponential organizations prioritize innovation and experimentation over traditional business models.
• They are designed for adaptability, agility, and speed, rather than efficiency and predictability.
• Exponential organizations think outside the box and are imaginative in order to scale globally.
• They aim to scale as fast as technology allows by dropping the cost of demand and supply to near zero.
• Exponential thinking requires a shift in mindset and a willingness to embrace change.
• Exponential thinking is essential for businesses that want to stay ahead of the curve.
• Exponential thinking sees progress as a curve, with rapid growth and doubling of steps.

How to 10x Your Business: Linear to Exponential w/ Salim Ismail | EP#44 Moonshots and Mindsets - YouTube

Exponential Organizations

• Exponential organizations are designed for adaptability, agility, and speed, rather than efficiency and predictability.
• They aim to scale as fast as technology allows by dropping the cost of demand and supply to near zero.
• Exponential organizations think outside the box and are imaginative in order to scale globally.
• They prioritize innovation and experimentation over traditional business models.
• Exponential organizations are disruptive and challenge the status quo.

Linear to Exponential Thinking

• Linear thinking sees progress as a straight line, with predictable and measurable steps.
• Exponential thinking sees progress as a curve, with rapid growth and doubling of steps.
• Linear thinking is limited by our brains' inability to compute exponential growth.
• Exponential thinking is essential for businesses that want to stay ahead of the curve.
• Exponential thinking requires a shift in mindset and a willingness to embrace change.

Digital Camera Example

• Kodak invented the digital camera about 20 years before it was at its peak.
• The digital camera took 0.1 megapixel images in black and white and recorded on a tape drive.
• Steven Cesan, the inventor of the digital camera, presented it to the Kodak board but they were not interested.
• Kodak was focused on making beautiful, high-resolution images and was not interested in disrupting their business model.
• The digital camera eventually became a popular consumer product, but Kodak missed out on the opportunity to adapt and innovate.

How to 10x Your Business: Linear to Exponential w/ Salim Ismail | EP#44 Moonshots and Mindsets - YouTube

Exponential Thinking in Business

• Exponential thinking in business involves embracing change and disruption.
• It requires a willingness to experiment and take risks.
• Exponential thinking involves dropping the cost of demand and supply to near zero.
• It requires a shift in mindset and a focus on innovation and experimentation.
• Exponential thinking can lead to rapid growth and success in business.

Exponential Organizations

• Exponential organizations are designed for adaptability, agility, and speed, rather than efficiency and predictability.
• The cost of demand and supply should be dropped to near zero in order to scale a business as fast as technology allows.
• Imagination and thinking outside the box are important for scaling a business globally.
• Exponential organizations are built on top of other technologies, such as computation and storage.
• Multiple technologies are accelerating at the same time, creating a world of exponential growth and convergence.

Exponential Discussion

• An exponential doubling pattern that is information-based does not stop doubling and is cognitively the hardest piece to understand.
• Drones are doubling every 9 months in their capability, and the resolution at which we can image the human brain is doubling every year.
• A dozen technologies are operating on the same curve and keep adding to the basket as we digitize more and more domains.
• Exponential organizations are made up of the merger of two or more technologies that are making exponential reinventions.
• Uber is an example of an exponential organization that is the doubling of location-based services and payment services, among other things.

Entrepreneurial Advice

• Entrepreneurs should build an organization and reinvent themselves every year or two to keep up with the fast-moving world.
• The metabolism of an exponential organization increases, requiring reinvention every 6 months.
• The story of Alumina highlights the need for discipline around managing layers in exponential organizations.
• Markets are appearing and disappearing overnight in this transition in business.
• The rise of chat GPT highlights the need for entrepreneurs to disrupt themselves or someone else will do it for them.

Exponential Organizations

• Exponential organizations are designed for adaptability, agility, and speed, rather than efficiency and predictability.
• They aim to drop the cost of demand and supply to near zero in order to scale a business as fast as technology allows.
• They require being imaginative and thinking outside the box in order to scale a business globally.
• Exponential organizations are the future of business, and every company, nonprofit, government department, and project will be organized this way over the next decade.
• Exponential Technologies are transforming our world, and entrepreneurs can change the world by leveraging these technologies.

Interface Moments

• Interface moments are moments in time that are massive game changers, also known as interface moments.
• They are moments when complex technology becomes usable and available to everyone.
• Examples of interface moments include the creation of Mosaic, the smartphone, and the launch of Bitcoin.
• Interface moments disrupt and transform industries, making complex technology accessible to everyone.
• Interface moments are important because they make technology usable and accessible to everyone, leading to rapid exponential growth.

Gutenberg Moments

• Gutenberg moments are moments in time when there is a complete transformation in society caused by a new technology or idea.
• Examples of Gutenberg moments include the printing press, the internet, and the creation of AI.
• Gutenberg moments are important because they cause a complete transformation in society and lead to rapid exponential growth.
• We are currently experiencing a tidal wave of Gutenberg moments, including the rise of solar energy, blockchain, and AI.
• Gutenberg moments are important because they lead to rapid exponential growth and change in society.

Entrepreneurs and Exponential Technologies

• Entrepreneurs can leverage exponential technologies to change the world and create new businesses.
• Exponential technologies are transforming industries and making complex technology accessible to everyone.
• Examples of exponential technologies include AI, 3D printing, and blockchain.
• Entrepreneurs who are able to effectively leverage exponential technologies will be able to create new businesses and change the world.
• Exponential technologies are important because they are transforming industries and making complex technology accessible to everyone.

Exponential Organizations

• Exponential organizations are designed for adaptability, agility, and speed, rather than efficiency and predictability.
• They aim to scale as fast as technology allows by dropping the cost of demand and supply to near zero.
• They require being imaginative and thinking outside the box in order to scale globally.
• Big companies should spot and buy "furry mammals" to stay competitive.
• Facebook has pioneered this approach with Instagram and WhatsApp, and it is expected to become more common in the future.

Watch the video on YouTube:
How to 10x Your Business: Linear to Exponential w/ Salim Ismail | EP#44 Moonshots and Mindsets - YouTube