How Great Leaders CREATE ACTION and INSPIRE Those Around Them

Last updated: Jun 2, 2023

The video is about how great leaders create action and inspire those around them, and it discusses the importance of leading by example, having a clear goal, and establishing a culture within a team.

The video is about leadership and how great leaders can create action and inspire those around them. The speaker, Tom Bilyeu, shares his experience of leading a big team and how he was able to align distant people with the values of the company. He emphasizes the importance of leading by example, having a clear goal, and intoxicating people with certainty. He also talks about the importance of establishing a culture and holding people accountable to it. Overall, the video provides insights and tips on how to become a great leader.

  • Leadership is a skill that anyone can master.
  • Leading by example is crucial to achieving results.
  • Establishing a culture is important as a team grows.
  • Intoxicate people with certainty by having a clear goal and articulating it.
  • Creating a meritocracy and valuing identifying the right answer over being right is important.
  • Scaling leadership requires leading by example and creating an environment for honest feedback.
  • Expertise and meritocracy are important in co-creation.
  • Resilience and embracing criticism are important for growth.
  • Having a goal-oriented mindset is crucial for success.

How Great Leaders CREATE ACTION and INSPIRE Those Around Them - YouTube

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Introduction

  • Leadership is an extraordinary skill that anyone can master.
  • Leading by example is crucial to achieving results.
  • Layering on a few key strategies can help leaders knock it out of the park.
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Creating a Culture

  • As a team grows, it becomes harder to lead by example.
  • Leaders must establish a culture that shows people what gets results.
  • Intoxicate people with certainty by having a clear goal and articulating it.
  • Never let someone outwork you and elevate those around you.
  • Establish the culture by writing it down and holding people accountable.
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Leading by Example

  • Leaders must be willing to take the hardest job and do it with all their might.
  • Encourage others and bring energy and enthusiasm.
  • Even introverts can lead by example.
  • As a company scales, leaders must show people up close what gets results.
  • Leaders must be careful not to become a mythological figure to distant team members.
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How Great Leaders CREATE ACTION and INSPIRE Those Around Them - YouTube

Intoxicate People with Certainty

  • Leaders must have a clear goal and articulate it.
  • Never doubt yourself or the path you're on.
  • Intoxicate people with certainty and work towards the goal like a bat out of hell.
  • Elevate those around you and make them part of the team.
  • Write down the culture and hold people accountable.
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Leading by Example and Establishing Culture

  • Set the example for others to follow.
  • Get people to understand the culture and lead by example.
  • Intoxicate people with certainty and show them what it means to have a goal and go after it.
  • Live up to the standards of the culture.
  • Elevate people and lift them up instead of beating them down.
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Creating a Meritocracy

  • Encourage high-level thinkers to challenge the notion.
  • Create an environment where people can speak to power and give honest feedback.
  • Value identifying the right answer over being right.
  • Allow people to say what they think and demand that they do so.
  • Ignore chirping and create space for the next great idea to come from someone obscure.
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Having a Clear Goal

  • Have a real goal and actually try to accomplish something.
  • Value yourself by identifying the right answer and building towards the goal.
  • Get a lot of smart, hard-working people focused on the same goal.
  • Encourage people to say what they think and demand that they do so.
  • Create a culture where the best ideas rise up through the organization.
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Scaling Leadership

  • Intoxicate people with certainty, lead by example, and make their life better by improving and making progress.
  • Set the example for others to follow and get people to understand the culture.
  • Elevate people and lift them up instead of beating them down.
  • Create an environment where people can speak to power and give honest feedback.
  • Value identifying the right answer over being right and create space for the next great idea to come from someone obscure.
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Importance of Expertise and Meritocracy

  • Pay attention to ideas from someone who has had success in the area three or more times.
  • Respectfully reject ideas from someone with no experience in the area.
  • Co-create within the context of a meritocracy.
  • Don't worry about protecting everyone's feelings.
  • Recognize when you are the student and not the teacher.
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Resilience and Embracing Criticism

  • Be comfortable with being wrong and failing.
  • Seek disconfirming evidence to find out if your idea is good or not.
  • Don't pursue yes men, pursue a team of rivals.
  • Celebrate differences in thinking and covet the friction it creates.
  • Don't eliminate friction by surrounding yourself with people who think like you.
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Hardcore Rivalistic Co-Creation

  • Let ideas battle and don't want deference as the CEO.
  • Ask for people to criticize your ideas publicly and aggressively.
  • Set the tone for the team to embrace criticism and differences in thinking.
  • Obsess over the goal and be willing to play against teammates with everything you have.
  • Don't worry about being hugged or congratulated all the time.
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Goal-Oriented Mindset

  • Have a clear goal and focus on achieving it.
  • Establish a culture within the team that serves the goal.
  • Value ideas that serve the goal and reject those that don't.
  • Be willing to learn and recognize when you are the student.
  • Don't worry about being right, worry about achieving the goal.
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Leading by Example

  • Leaders should not see their team as a family, but as a team.
  • Leaders should set an example for their team to follow.
  • Leaders should be willing to work through their hardest problems with their team.
  • Leaders should teach their team how to overcome any impediment.
  • Leaders should establish a culture within their team.
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Failing as a Leader

  • Failing is inevitable, even for great leaders.
  • Leaders should not run away from feeling like they failed their team.
  • Leaders should acknowledge their failure and learn from it.
  • There is no such thing as flawless leadership.
  • Leaders should be willing to get in the mix and learn from their failures.
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Leading into the Unknown

  • Leaders should be willing to lead their team into the unknown.
  • Leaders should be willing to take risks and try hard things.
  • Leaders should be willing to fail and practice to get stronger.
  • Leaders should be capable of doing things other people cannot do.
  • Leaders should pursue their goals with sincerity and become capable of achieving them.
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Owning Failure and Improving

  • Leaders should own their failures and tell their team how they plan to improve.
  • Leaders should be unafraid to lead and be out front.
  • Leaders should judge themselves by their sincere pursuit of their goals.
  • Leaders should be willing to fail people sometimes and learn from it.
  • Leaders should be on the front lines improving and people will follow them more when they see this.
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Leading by Example and Establishing a Culture

  • Leadership is about having a clear goal and building skills to achieve it.
  • Leadership is not about perfection, but progress.
  • Leaders should own their opinions and speak up or get out.
  • Leaders should have open communication with their team and help them adjust.
  • Leaders should outperform or leave the company if dealing with a toxic leader.
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Dealing with Bad Leadership

  • Dealing with bad leadership depends on where you are in the hierarchy.
  • As a CEO, it's easy to address bad leadership by explaining what needs to improve.
  • If reporting to a toxic leader, outperform them or leave the company.
  • If dealing with a leader displaying bad leadership, have an open conversation with them.
  • Give them a chance to improve based on improved understanding.
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Direct and Open Communication

  • Direct and open communication is the first place to start when dealing with bad leadership.
  • Give simple, clear language about what you need and what you're not getting.
  • It's important to avoid being cruel or punitive.
  • It might be worthwhile to get one of their peers to come into the meeting to mediate the disagreement.
  • At Impact Theory, they encourage direct communication and avoid suffering in silence.
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Finding a Solution through Communication

  • Open and honest communication is the path to finding a solution.
  • Direct, open, and honest communication should be done in a way that is protective.
  • Work together to find a solution, not just a punishment for bad leadership.
  • There are amazing people out there that are extraordinary leaders, and there are companies with incredible culture.
  • Look for a solution and be willing to communicate to find it.
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Constructing a Joyful Life

  • Being a leader is not better than something else, it's about the life you want to lead.
  • Construct a life that is built around your goals and is joyful.
  • Managing your neurochemistry is important for a joyful life.
  • It's okay if you don't want to be responsible for other people.
  • Don't judge yourself on being a leader or not, just make sure you respect yourself.
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Challenges of Being a Leader

  • Slowing down to make sure everyone is with you can be challenging.
  • Remembering that not everyone is as obsessed with the goal as you are.
  • Communicating with the team and making sure they feel respected and elevated is important.
  • Forgetting to manage the humans with insecurities and desires can be a struggle.
  • Understanding where you struggle and what you want is critical.
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Leading from the Front

  • Leadership is about progress, not perfection.
  • Leading from the front and infecting others with certainty and culture is important.
  • Recognizing that you don't have all the right answers is part of leadership.
  • Elevating other people and seeking disconfirming evidence is part of leadership.
  • Admitting when you're wrong and listening to other voices is important.
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Conclusion

  • Leadership is about leading by example and establishing a culture within a team.
  • Having a clear goal and elevating other people is important for leadership.
  • Building the skill set of leadership is not necessary if it doesn't align with your goals.
  • Construct a life that fills you with joy and respect yourself.
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Leadership as a Skill

  • Leadership is a process and a skill that can be acquired through time and energy.
  • Great leaders lead by example and inspire those around them.
  • Having a clear goal is important in establishing a culture within a team.
  • Leadership is not always about being in charge, but about taking responsibility and making a positive impact.
  • Investing in oneself and learning the first principles of business is crucial for growth and success.
  • Impact Theory's Business Decision Making Workshop offers strategies for successful entrepreneurship and promises to deliver 10x the value of what is paid for it.

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How Great Leaders CREATE ACTION and INSPIRE Those Around Them - YouTube

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