Why Working Hard Isn't The Answer | Aubrey Marcus on Impact Theory

Last updated: Jun 1, 2023

The video is an interview with Aubrey Marcus, the founder and CEO of a human performance company, discussing the importance of balancing hard work with recovery and self-awareness in order to optimize personal growth and success.

The video features an interview with Aubrey Marcus, the founder and CEO of a human performance company, who discusses the idea that working hard is not always the answer to success. He emphasizes the importance of finding balance and listening to one's body in order to optimize performance. Marcus also talks about his personal journey of self-development and how it has influenced his approach to business. He believes in being authentic and mission-driven, and adds value to his company by discussing esoteric topics such as plant-based medicinal healing and building a healthy sex life. Overall, the video encourages viewers to focus on personal growth and finding a balance between pushing themselves and taking time to recover.

  • Fear is a belief that something negative is going to happen rather than something positive is going to happen.
  • Aubrey Marcus is the founder and CEO of one of the fastest growing human performance companies in America.
  • You perform best when you have periods where you push and then periods where you reflect, integrate, and recover.
  • The principle of optimization is that you want to be a little bit better in some way tomorrow than you are today.
  • Optimization is not just about working hard, but also about recovering and integrating what you've learned.

Why Working Hard Isn't The Answer | Aubrey Marcus on Impact Theory - YouTube

Why Working Hard Isn

The Importance of Balancing Hard Work with Recovery and Self-Awareness

  • Fear is a belief that something negative is going to happen rather than something positive is going to happen.
  • You have to attack and collapse these different fears.
  • There is no such thing as failure, there's just learning.
  • Optimizing yourself is not just about grinding it out and working hard.
  • You get stronger when you recover.
Why Working Hard Isn

Aubrey Marcus' Personal Journey of Self-Development

  • Aubrey Marcus is the founder and CEO of one of the fastest growing human performance companies in America.
  • He launched his company in desperation following years of failure.
  • His success story has been less a classic business case study and more an intensely personal journey of self-development.
  • He spends entire marketing cycles not pushing product but rather talking about esoteric topics.
  • His commitment to hyper-authenticity coupled with a desire for genuine mastery has made him one of the most sought after voices in the space.
Why Working Hard Isn

The Benefits of Recovery and Self-Awareness

  • You perform best when you have periods where you push and then periods where you reflect, integrate, and recover.
  • It's just finding that balance that's really effective for you to get what you need to get done.
  • There's a natural sense to find balance, but we override that voice.
  • Our body is constantly giving us clues, but the problem is it comes with a whisper and we can drown out that whisper in a million different ways.
  • Tuning in to what you need and being able to listen to that voice is key.
Why Working Hard Isn

Why Working Hard Isn't The Answer | Aubrey Marcus on Impact Theory - YouTube

The Principle of Optimization

  • The principle of optimization is that you want to be a little bit better in some way tomorrow than you are today.
  • It's not going to be in a linear path, but rather through cycles of stress and recovery.
  • Optimization is about finding balance and listening to your body's needs.
  • It's about being self-aware and constantly striving for improvement.
  • Optimization is not just about working hard, but also about recovering and integrating what you've learned.
Why Working Hard Isn

Discovering and Removing Insecurities

  • Externalizing and rationalizing initial reactions to negative experiences
  • Going back to understanding and learning from negative experiences
  • Realizing that we are responsible for our own reactions to things
  • Strongest reactions come from places of wound, fear, or insecurity
  • Deep introspection requires getting still and clearing out identity as ego and body
  • Objective thinking allows for looking at negative experiences and discovering insecurities
Why Working Hard Isn

The Warrior Ethos

  • A warrior is someone who battles the resistance in their own mind
  • Warrior ethos is a commitment to reconciling things that are not serving us
  • Commitment to going into the shadow and finding deepest fears and insecurities
  • Willingness to go towards scary or insecure areas
  • Desire to be fit for service so that we can be of service to others
  • Secondary part of warrior ethos is taking care of oneself to take care of others
Why Working Hard Isn

Overcoming the Ego

  • Separating oneself from the ego and consciousness
  • Going into the shadow and finding deepest fears and insecurities
  • Realizing that the ego is not who we truly are
  • Accepting identity as consciousness as the observer of things
  • Using objective thinking to look at negative experiences and insecurities
  • Desire to be fit for service so that we can be of service to others
Why Working Hard Isn

The Importance of Recovery

  • Hard work is important, but recovery is equally important
  • Recovery allows for growth and optimization
  • Recovery can take many forms, such as meditation, sleep, or relaxation
  • Recovery allows for reflection and introspection
  • Recovery allows for balance and avoiding burnout
  • Recovery is necessary for long-term success and personal growth
Why Working Hard Isn

Open Relationship and Self-Awareness

  • Open relationship adds stressors that force you to identify your insecurities.
  • It removes any sense of validation that you're getting from your partner.
  • It frees you from the feeling that you need somebody else to validate you to be worthy of love.
  • It's a painful process but a beautiful one that ultimately leads to personal growth.
  • It challenges the programs that make you feel worthy of love and prove your manhood.
Why Working Hard Isn

Balance of Hard Work and Recovery

  • Adding too many stressors can break you, so it's important to have time to recover.
  • Open relationship adds multiple stressors that put pressure on different systems.
  • It challenges how much you can love yourself without needing validation from your lover.
  • Striving for more is a beautiful process, but it's important to appreciate where you are in the journey.
  • Love yourself where you are, but still strive for more because the striving is the journey.
Why Working Hard Isn

Self-Validation and Personal Growth

  • Validation from your partner is one of the things that we're most attached to.
  • Open relationship removes any sense of specialness and validation from your partner.
  • It forces you to focus on knowing yourself beyond the mirror that says you're special.
  • Personal growth is the process of becoming better and unveiling who you are to an even greater degree.
  • Love yourself where you are, but still strive for more to become the best version of yourself.
Why Working Hard Isn

Challenges of Personal Growth

  • Personal growth is a painful process, but it's necessary to become the best version of yourself.
  • It challenges the programs that make you feel worthy of love and prove your manhood.
  • It requires going into the shadow and facing your insecurities.
  • It's a beautiful process that leads to personal growth and self-awareness.
  • Striving for more is the journey, and it's always the striving that matters.
Why Working Hard Isn

The Toltec Tradition and the Nagual

  • The Toltecs differentiate between the artist and the canvas.
  • The artist is the one who paints the masterpiece of their life.
  • The canvas is the person who receives external pressure from society.
  • The external pressure is called the mitote.
  • The nagual is a place of control where you shape your own life with the power of your intent, belief, and choice.
Why Working Hard Isn

Choice as a Superpower

  • Many people know what they should do to be the best version of themselves but don't do it.
  • The ability to choose and decide what you're going to do is a superpower.
  • Collapsing the knowing what you should do with actually doing it is what defines the greatest performers.
  • Choice is ultimately a choice.
  • Choice is a muscle that needs to be strengthened.
Why Working Hard Isn

The Controversial Story of the Opiate Addict

  • A former opiate addict gave a speech to psychologists and psychiatrists.
  • He said the best way to quit opiates is to put the bottle of pills on the counter and not take another pill.
  • Ultimately, you have the will to do that.
  • We have control of our body and mind.
  • We have the ability to tap into the superpower of choice and free will.
Why Working Hard Isn

Mental Override

  • Mental override is a method to strengthen the muscle of choice.
  • One way to do it is to take cold showers.
  • Another way is to make a decision and stick to it, no matter what.
  • It's important to be fair and use other methods if you can't do something.
  • We all have the power to make choices and have agency in our lives.
Why Working Hard Isn

Benefits of Cold Showers and Practical Tips for Optimal Day

  • Cold showers have numerous benefits such as building cold shock proteins, dropping cortisol, raising norepinephrine, and reducing inflammation.
  • Practicing uncomfortable things that are beneficial can help in taking cold showers.
  • Practice taking cold showers over and over again until it becomes a habit.
  • Use the mental override to take six deep breaths to create state change when stressed out.
  • Stay hydrated by adding sea salt or Himalayan salt in water and drinking a morning mineral cocktail.
Why Working Hard Isn

Importance of Mindfulness and Self-Awareness

  • Find ways to practice mindfulness and get to mental stillness.
  • Understand your body and its reactions to different substances and foods.
  • Know what movement patterns help and how your body feels and reacts.
  • Engage in sex life to create deeper connection and be present.
  • Take naps or a controlled recovery period of 30 minutes to recover.
Why Working Hard Isn

Forgiving Yourself and Stepping into Your Power

  • Forgive yourself for everything that has happened in the past and understand that you are not the same person you were then.
  • Recognize that you have more power than you realize and can decide for yourself what to do with it.
  • Stepping into your power and deciding for yourself what you want to do with it can have a significant impact on the world.
Why Working Hard Isn

Where to Find Aubrey Marcus

  • Follow Aubrey Marcus on Instagram at @aubreymarcus for philosophical deep dives.
  • Listen to his podcast, The Aubrey Marcus Podcast, for more insights.
  • Connect with him personally on Facebook.
  • Check out his human optimization tools on Onnit.
Why Working Hard Isn

The Importance of Balancing Hard Work with Recovery and Self-Awareness

  • Working hard is not the only answer to success.
  • Recovery is just as important as hard work.
  • Self-awareness is crucial to personal growth and success.
  • Self-awareness allows you to understand your strengths and weaknesses.
  • Self-awareness helps you to identify areas where you need to improve.
  • Self-awareness allows you to make better decisions.
Why Working Hard Isn

The Role of Being a Bridge Between the Spiritual and Material Worlds

  • The role of being a bridge is to bring balance to life.
  • Balance involves not denying the pleasures and fun of life.
  • Balance also involves not ignoring our spiritual selves.
  • Being a bridge involves bringing people back to a truly holistic side.
  • Being a bridge involves allowing people to bridge both sides of life.
  • The goal of being a bridge is to help people have a more balanced approach to life.

Watch the video on YouTube:
Why Working Hard Isn't The Answer | Aubrey Marcus on Impact Theory - YouTube

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