Alex Hormozi: I married for money...

Last updated: Jun 15, 2023

The video is about how the most important decision in increasing your net worth is who you marry, and the speaker shares his own experience of marrying someone who was a good fit for him in both business and love.

This video by Alex Hormozi was published on Sep 1, 2021.
Video length: 16:59.

In this video, Alex Hormozi talks about how the most important decision in increasing your net worth is who you marry.

He shares his own experience of marrying his wife Layla, who he met on a 15-minute froyo date and convinced to quit her job and work with him in the fitness industry. They started their relationship in business together and learned the love and romance side later.

Hormozi emphasizes the importance of understanding the division of roles in a partnership and how it helped them grow their business from making hundreds of thousands to millions a month.

  • The most important decision in increasing your net worth is who you marry.
  • Marriage is a counter-intuitive or contrarian view on love and business.
  • Alex and Layla started their relationship in business together and learned the love and romance side later.
  • Understanding the division of roles is important for any partner in business.
  • Alex and Layla's marriage has worked really well because they have a good partnership in business and love.
  • The importance of who you marry for increasing net worth.
  • Relationships have a dichotomy between closeness and familiarity and distance.
  • It is important to actively create space in the relationship to maintain intrigue.
  • Love can be created through actions, not just romantic love.

I married for money... - YouTube

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The Importance of Who You Marry

  • The most important decision in increasing your net worth is who you marry.
  • Who you marry will either be constantly grating at you or supporting you.
  • The vast majority of marriages either fall in the grading category or the neutral category.
  • The person you marry will not change, so it's important to choose wisely.
  • Marriage is a counter-intuitive or contrarian view on love and business.
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How Alex and Layla Met

  • Alex and Layla went on a 15-minute date to get froyo.
  • They hit it off, but there was no romantic chemistry.
  • Layla was one of the top salesmen at 24 Hour Fitness.
  • Alex pitched the idea of quitting her job and working for him.
  • They started their relationship in business together and learned the love and romance side later.
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The Importance of Division of Roles

  • Understanding the division of roles is important for any partner in business.
  • Alex and Layla were both naturally good at sales, but they needed to divide up responsibilities.
  • They went to a mentor and drew everything on the board of what they needed to do.
  • The mentor drew a circle around 80% of the tasks and gave them to Layla.
  • Layla being growth-oriented, took on the challenge and helped the business grow.
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I married for money... - YouTube

The Success of Alex and Layla's Marriage

  • Alex and Layla's marriage has worked really well because they have a good partnership in business and love.
  • They have a very counter-intuitive or contrarian view on marriage and love.
  • They spend every day together, but it's not always romantic.
  • They have a lot of respect for each other and their individual strengths.
  • They have learned to communicate effectively and work well together.
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How they started working together

  • They met at a gym where Alex was a personal trainer and Layla was a member.
  • Layla was interested in starting a gym and Alex had experience in the fitness industry.
  • They started working together and Layla learned a lot about the business side of things.
  • They were able to massively explode the business because they had an amazing operator who could fulfill on the promises and handle the flow that Alex could generate.
  • They started dating and some of the employees were worried about what would happen if they broke up.
Alex Hormozi: I married for money... 007

How they decided to get married

  • Alex proposed to Layla after they had been working together for a while.
  • He broke down the reasons why they should get married, including their shared cultural background, love of fitness, and ability to work together.
  • Layla agreed and they got married less than a week after getting engaged.
  • They told their parents after they got married.
  • The business always came easy, but the romance and relationship was the part they had to work at.
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The importance of who you marry for increasing net worth

  • The most important decision in increasing your net worth is who you marry.
  • You have to figure out what the yin and yang relationship is going to be with your partner.
  • If your partner is not in the business, they can either be a cheerleader or a fullback.
  • The cheerleader is the person who's on the sideline who's cheering you on to win the game.
  • The fullback role is that one person is blocking while the other person carries the ball down the field.
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The dichotomy between closeness and familiarity and distance in relationships

  • Relationships have a dichotomy between closeness and familiarity and distance.
  • Many times there are dichotomies that must be managed but cannot be solved.
  • It is important to have perspective and context to the importance or relative importance of business in your life.
  • Having a cheerleader or fullback partner can help you detach from work and gain perspective.
  • Managing the dichotomy between closeness and familiarity and distance is important in relationships.
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The Importance of Managing Familiarity and Intrigue in a Relationship

  • At the beginning of a relationship, there is distance and some similarities.
  • As the relationship progresses, it improves as you get to know the person better and trust them more.
  • However, if you continue down that path, you become too familiar and there is no variety or mystery.
  • It is important to actively create space in the relationship to maintain intrigue.
  • Figure out where you are on the dichotomy of familiarity and intrigue and lean towards the middle ground.
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The Importance of Sharing a Reality with Your Partner

  • It is important to share the same reality with your partner to maintain a long-term relationship.
  • Entrepreneurial stimulus from business will change you and force you to adapt and grow.
  • Your partner's stimulus will also force them to adapt and grow.
  • The goal is to align that growth in the same direction to maintain the relationship.
  • Create space to be missed, especially if you work with your spouse.
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The Importance of Prioritizing Your Marriage

  • Many people get married, and one person works while the other doesn't, causing them to grow apart.
  • The goal should be to share your experience and create a shared reality to grow together.
  • It is important to prioritize your marriage, especially if you are making a lot of money.
  • Actively spend time making sure there is no space between you and your partner.
  • Let go of any resentment or minor issues that may grow over time.
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The Importance of Love Through Actions

  • Love can be created through actions, not just romantic love.
  • It is possible to learn to love someone over time.
  • Money made out of scarcity and fear can negatively impact a relationship.
  • Prioritizing your marriage can improve your relationship, even during difficult times.
  • Actively spend time making sure there is nothing between you and your partner.
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The Importance of Choosing the Right Spouse for Business and Love

  • Being unhappy with work and money can strain a relationship, so it's important to communicate openly with your spouse about your feelings.
  • Figuring out if your spouse is a cheerleader or a full-back in your business is crucial in managing your relationship.
  • Creating space or closeness with your spouse depending on your needs is important in managing the dichotomy of business and love.
  • Love can be created rather than something you have to marry for, so marrying for logic and business reasons can be a smart decision.
  • Marrying someone who is a good fit for you in both business and love can be the best decision you ever make for your net worth.

Watch the video on YouTube:
I married for money... - YouTube

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